Copywriting.

What's your brand story?

I work with businesses to create a brand story - a carefully constructed narrative that will captivate and connect.

In essence, I sell words.

A carefully curated piece of content has the power to transition your product or service from one that is merely hovering on the radar to something a consumer 'has to have'. And not just any product or service, but your particular product or service.

Well placed words can wield and manifest both ideas and feelings. These feelings captivate and connect your business through the trade of emotions, helping you market more effectively.

Whether you are still at the drawing board or need to reconnect, I can give your existing content the refresh it needs. I can edit and rewrite your copy into engaging, persuasive content that captivates and connects with your customers.

With my creative ideas and crisp copy, I can turn your brief into captivating brand stories that initiate screen clicks, thumb scrolls, and the like, with ultimately—solid conversions!

SEO Copywriting.

Give your brand a story that connects with your audience.

Page one. Google. It sounds elusive—but it doesn't have to be.

To keep up with Google and its hundreds of factors used to assess your site for ranking, you need another set of eyes—that's where I have you covered. 

Think of me as your SEO Specialist—expert at keeping up with the latest algorithm updates and unleashing my creativity to improve your Google rankings and drive relevant traffic to your website. 

My aim is to turn genuine leads into solid conversions. I don't keyword spam, it's messy, and the powers that be (Google) hate it! So—instead, I use select keywords that, although they might be hard to rank, initiate meaningful interaction for your business.

Meaningful interaction keeps quality traffic on your site longer. The longer they stay, the more interested they become. The more interested they become, the higher the chance of conversion—this is what increases your ranking and what I do best! 

Sound good? Let me take care of your search engine optimisation, analytics and content creation—we’re ready! Are you?

PS. This is my jam! Experience backed by course certification in SEO Copywriting, means that I know what I’m doing and will get you ranking in no time.

Copy editing and proofreading.

Does your copy get minds thinking?

Does it incite action?

Before you get ready to hit that button that puts your brand out there to the world, make what you say count by connecting with a professional copy editor. 

Exceptional Words. Extraordinary Service.

As a confessed perfectionist, I pride myself on being thorough—for me, research is key. So whether you are still at the drawing board or the final proofreading stage, I intend to ensure that your brand story is targeted to your distinct audience within the right channel at the right time with the right outcome: solid conversions.

Working with words is one thing. But ultimately, it's the foundation, the hours of solid research I put behind each project. Knowing the intended audience for the copy that I am writing, editing or proofreading dictates the tone and overall structure and word order. A second set of eyes may differ between giving your brand a story that connects with your audience versus giving your story a whole new meaning

I can help with:

• Tone of voice

• Structural editing to improve readability, flow and overall quality of copy

• Brand consistency across all marketing platforms

• Grammar, spelling and punctuation

• Fact-checking, to ensure that your copy not only looks good and reads well, but is also accurate.

• Having trouble meeting a word limit? I can cut down copy quicker than you can hand me the scissors.

• Proofreading

• All while delivering to high and urgent expectations.

What can I do? Anything! But let's narrow it down a bit.

- Annual reports

- Blog posts

- Brochures

- Call scripts

- Case studies

- Corporate profiles

- Direct mail

- Email templates

- Event invitations

- Fundraising copy

- Media releases

- Newsletters

- Reports

- Speeches

- SEO copy

- Web copy

- White papers

Can't find what you're looking for? Contact me, and I am sure I can help or point you in the right direction.